‘Newer is better’ seems to be a common theme when it comes to many things including MLM leads. Even I have written articles advising that a lead is hottest the moment that they sign up and ask to be contacted. But let me tell you about how I invented the title “aged mlm leads”.
All of this is true but Aged Leads have something going for them. This can make aged mlm leads a powerful asset in your efforts to grow your home business. I will get to that in a minute but for now let me share with you what turned me on to this powerful secret about Aged Leads.
Many years ago now, I was contacted by a client who asked me if I had any older leads; he said that he wanted to buy 500 of them. I thought he was nuts because these leads are past their prime – people generally don’t want to buy anything but the hottest leads. But he was sure that he wanted them so we struck a deal and I gave him some aged leads that had been deemed ‘too old to sell.’
A few days later he called me back and asked if I had any more Aged Leads that he could buy. I was sure that he would have learned his lesson the first time, and here he was asking for more!
I asked him why he wanted more aged leads and what he told me put me into a state of shock. I knew at that moment that it was my turn to learn something new about the MLM Leads industry.
His brilliant insight was…
Not only did he do extremely well with the first 500 Aged Leads, but he wanted to buy the rest of my Aged Lead stock – whatever I had. I sold him over 2000 home based business leads, and he was more than happy to take them.
That may have been due to the other killer weapon going for Ages Leads – their price. This is what I was waiting to tell you.
Most MLM Lead Companies sell Aged Leads at a discount because they are considered less valuable than newly created leads. This means that Aged Leads are an excellent way for someone who just established their home based business to buy their MLM leads at a discount and still get a valuable way to grow their business!
Those of you who are looking for quality work at home leads can use Aged Leads to help your downline as well. By giving these leads a preliminary call to reignite their enthusiasm in an opportunity to run a work at home business you can open them up to being contacted with more information from one of your downline Distributors.
As you can see there is a definite benefit to using Aged Leads in your home based business. You can’t go wrong with quality MLM leads at a fraction of the price especially when they have been waiting for someone to show them how to get started in their own work at home business.
UPDATE: I wrote this article about 11 or 12 years ago and decided to use it again because it’s still relevant and tells a true story. Of course, at the time of writing, aged leads, was a new thing. I had not even invented the name yet. It’s unlikely you would get a batch of aged leads that over half had not been contacted, however, aged leads are still excellent value. Many smart marketers use them to train their downline in live calls.
The other thing to remember is the majority of leads DO NOT GET SPONSORED in the first few weeks. This happens, not because of the lead quality but because of the calling quality of most net-workers. They simply do not develop the skills required to sponsor leads. So, here are a bunch of people who signed up for information about making money at home, they have all been called and no one has bothered to build a relationship with them.
This is your big opportunity to swoop in and sponsor a big bunch of people.
Next time you are looking for training or to recruit some new people at a fraction of the regular cost, remember; Aged MLM Leads, invented by Apache Leads. Yes they are aged mlm leads but they do contain real diamonds, just waiting to be found by a professional networker.
Don Reid, an experienced MLM builder and Entrepreneur, he founded Apache Leads in 2003. Born in Australia, Don currently lives in Cambodia, when he is not traveling on his many adventures around the world